How Jell-O became Utah's official state food


Did you know that during the 2002 Olympic Games in Salt Lake City, there was on officially licensed JELL-O pin, celebrating the city and it's love of JELL-O? It is literally the official state snack of Utah. 

It would seem that nowhere in the world is JELL-O as celebrated as the beehive state. And Utah culture is intrinsically tied to Mormon culture, with 62% of the state's population confirmed to be members of the Church of Latter Day Saints. So in turn, the legend is born: Mormons love their JELL-O. Naturally, the reason Utah-ians (Utites? Utah-ers?) seem to have an ungodly love of gelatinous, no-bake piles of goo has everything to do with marketing, not much to do with faith... and literally zero to do with Bill Cosby (to the best of my knowledge). Read the full article here.

Mormon