Article by:
Ryan Niessen
Everyone knows LinkedIn recommendations look good, but few are aware of the most persuasive ways to use them to aid their job search. When you're hunting for a job, what you're really doing is marketing yourself to an employer, and LinkedIn recommendations are a great way to sell yourself.
Employers are in the marketplace looking for the best candidate, and you're in the marketplace looking for the best position. Now, LinkedIn recommendations are essentially testimonials of your character and ability. And to marketers, testimonials are gold—especially focused ones that highlight the areas most important to your prospect (your future employer, in this case)...Read full article
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